2020 Gartner Magic Quadrant Report

Choosing a digital experience platform (DXP) is a necessity for application leaders to create connected customer experiences. Gartner’s 2020 Magic Quadrant report gives a comprehensive look at digital market leaders and innovators to demonstrate where they stand in this fragmented and ever evolving marketplace.

Whereoware’s longtime partner Episerver is recognized for the first time as a Leader in the Gartner Magic Quadrant for Digital Experience Platforms. This makes Episerver one of the most trusted DXP solutions in the industry.

“Leaders have ample ability to support a variety of DXP use cases and consistently meet customers’ needs over substantial periods. Leaders have delivered significant product innovation in pursuit of DXP requirements, and have been successful in selling to new customers across industries,” according to Gartner.

Episerver’s customer-centric digital experiences have been recognized for the past three years as challengers, and we congratulate our partner in celebrating their first year being distinguished as a leader by Gartner.

Gartner’s Magic Quadrant Report includes

  • A comprehensive look at the current leaders in the industry
  • Strong points and caveats of each DXP vendor
  • Evaluation of each recognized vendor’s ability to execute and their vision

Download the full 2020 report here: Gartner Magic Quadrant for Digital Experience Platforms

Gartner’s Magic Quadrant report takes into consideration every contenders’ ability to execute as a digital experience provider by looking at long term viability, previous track records of meeting customer demands, and how they look to expand their market presence.

Evaluation of Products

Gartner evaluates each contender based on the viability of products and services, pricing, marketing execution, market responsiveness/record customer experience and operations. Based on this criteria Episerver is recognized for its “mind share and growth in the DXP market, especially for B2C and B2B use cases,” according to Gartner.

Interested in learning how you can build your business using Episerver? Check out this case study on how Creative Co-Op implemented Episerver Product Recommendations to boost sales by 13% here.

About DXPs

Digital experience platforms (DXP) allow businesses to create, manage, deliver, and optimize their multichannel customer experiences. Customer’s desires for digital experiences that deliver personalized experiences while meeting high caliber demands makes choosing a digital experience platform (DXP) more important than ever according to Gartner.

Gartner describes DXPs as “centers of gravity” that provide the stability for brands to create interconnected customer experiences through an interconnected digital platform. DXPs are the “connective tissue” that allow brands to create flawless customer experiences.

Commitment to Excellence

Episerver’s recent acquisitions of Idio and Insite shows their commitment to strengthening personalization, content, and commerce solutions for their customers. Episerver’s ability to progress in delivering broad digital experiences sets them apart from competitors; take a deeper look at what Gartner has to say here.

According to Gartner, Episerver’s deliverance of broad digital experiences and CX capabilities propel them forward as a recognized leader. Episerver handles everything from digital commerce, personalization, AI, content delivery, customer journey management and analytics.

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