
Originally published in Retail Customer Experience.

Navigating today’s digital landscape as an e-commerce retailer can be difficult. Whereoware’s Chief Revenue Officer Joe Harris shared his advice on Retail Customer Experience.
Tips from Joe include:
- Create experiences around selling your products
- Customize the customer journey
- Implement AI technology
- Optimize for mobile
Harris’s advice is simple: “focus wholly on your customer,” he said.
He explains that concentrating on your customers creates a brand experience that matches up with your ideal audience. Harris explains deeper into how you can keep up in this always-changing digital age, read the full article at Retail Customer Experience.