Email automation tip – Email best practices





There is a lot to remember when sending an email – from design best practices, to coding considerations, to supporting your value proposition.

To find out just how effective our “effectiveness checklist” is, we decided to A/B test many of the basic principles in our newest case study – Email Best Practices.

The case study provides some handy “before and after” email examples, so you can visualize how using the checklist can improve your emails. Get the case study to see the email effectiveness checklist in action.