Tag Archives: New release

Present Time receives a makeover

Whereoware Designs and Develops Present Time’s New Website

WASHINGTON D.C., November 1, 2011 – Present Time, an international distributor of wholesale gifts and home decoration items, introduces a hip new look at presenttime.com. Whereoware delivered the design and development for the new website, enhancing it with new functionality and better usability.

The new site provides a vibrant destination for retailers to engage with the various categories Present Time is known for in the US. Vivid imagery and a clean feel allow users to immerse themselves in multiple brands. They have the ability to search for and view products in multiple ways, allowing them to interact with the Present Time products in a manner they feel most comfortable. While on the website, retailers can browse and shop by brand, by category, and shop by electronic catalogs. In addition, customers can always review what is new and which items are best sellers.

“Our website needed to reflect and reinforce what makes our brands special,” says Sjoerd Brink, CEO of Present Time America. “It needed to be new, fresh and distinctive. Whereoware understood and met that need by creating a website that truly acts as an extension of our brand.”
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Uttermost launches new website designed by Whereoware

ROCKY MOUNT, VA — Uttermost, a manufacturer of home accessories and furniture based here, has launched its new website, located at www.uttermost.com. Whereoware designed and developed the new website.

“We wanted to showcase our products while providing a stress-free experience for visitors,” said Mac Cooper, president and CEO of Uttermost. “Our new site is intuitive and easy to use.”

Uttermost tasked Whereoware with developing a cutting-edge website that provides support for the manufacturer’s retailers, designers, sales representatives and consumers. “We fully understand the thought and attention that goes into creating all of Uttermost’s products,” said Joe Harris, vice president of Whereoware. “We wanted that quality reflected in the website. The website addresses each group’s needs, while remaining fun to use.”

The new website’s clean navigation system allows users to easily browse products on the website or in the online catalog gallery. Also, an advanced search option allows users to quickly sort by a variety of parameters.

Whereoware developed separate portals for retailers, consumers and designers. The retailer portal makes it easy for approved retailers to reorder, and view order history and status. It also personalizes the customer’s experience by providing an image of the Uttermost staff who services each retailer as well as contact information. Consumers can browse products, create, save and print a wish list as well as use the dealer locator. Designers have access to tear sheets they can print directly from the website.

Interlude Home launches new website

Whereoware redesigned and enhanced www.interludehome.com

WASHINGTON D.C., August 30, 2011 – Interlude Home, a premier design house and importer of accessories, furniture, lighting and art, proudly announces its new website at www.interludehome.com. Designed and developed by Whereoware the site aims to create a unique visual experience for its users online. The updated website reflects Interlude Home’s products by being both distinctive and sophisticated. The site allows users to be completely immersed in the brand as they browse online.

The vivid imagery used on the site features the individuality of each product. It showcases the complex materials, finishes and intricate detail of the products. These visually impactful elements are combined with strong architectural and navigational changes, making the site both beautiful and easy to use.

“We travel to the ends of the earth to create distinctive products. We needed our website to reflect those efforts,” says Carl Philips, owner of Interlude Home. “We are excited to present a website that is not only visually exciting, but also serves as a practical tool for our users.”
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Whereoware to launch Spotlight, an iPad enterprise app

Showcase product + sell more with one tool.

Washington, DC (PRWEB) – Whereoware announces the upcoming launch of its new iPad enterprise app, Spotlight. In one tool, Spotlight allows users to showcase products, place orders, eliminate out-of-date product information, instantly access customer information, increase customer personalization and cut printing costs. Developed in conjunction with several industry leading vendors, including Creative Co-Op, Transpac Imports and Foreside Home and Garden, Spotlight will be fielded in early Fall. Spotlight combines the iPad’s sleek simplicity with data rich sales tools in a single, portable application. It will play an invaluable role in vendors’ sales and marketing plans. “We work hard to create a great product line and now we have a better way to show it off,” says Doug Lauer, CEO of Transpac Imports Inc. “Spotlight is going to help us showcase our product and quickly get to the information we need to sell more effectively.” “We spend a tremendous amount of time developing our products and bringing them to market. We want to make sure that our customers see a product presentation that lives up to that effort” says Lee Wang, Executive Vice President of Creative Co-Op, Inc. “Spotlight gives us that capability.” Spotlight’s key features include:
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New NYIGF "Wayfinder App" launches

App offers enhanced keyword search via mobile devices
White Plains, NY – A new – and improved – NYIGF “Wayfinder App” for mobile devices will provide a wide range of information to help attendees and exhibitors navigate the New York International Gift Fair® (NYIGF®) more efficiently. The free application is available for download beginning July 5, through iTunes, the Android Market, BlackBerry App World, and http://search.nyigf.com/mobile.aspx. With an improved keyword search capability, the new NYIGF Wayfinder application allows users to pin-point search for exhibitors or products by name, product line, product category or description.  Real-time results include company names and booth locations, and all of the mobile data synchronizes with the online information available through the NYIGF website (www.nyigf.com).

“With this new mobile app, a wealth of time-saving information is now, literally, in the palm of your hand,” said Dorothy Belshaw, NYIGF director and GLM senior vice president.  “Based on user feedback, we’ve upgraded our mobile offerings with a new keyword search that returns immediate – and very targeted – information.”
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Woodstock Chimes Ring Alive Online

Whereoware redesigned and enhanced www.chimes.com

Woodstock Percussion, Inc., makers of the world-famous Woodstock Chimes® and the award-winning Woodstock Music Collection®, partnered with Whereoware to re-design and enhance its website, www.chimes.com. The re-designed Website brings the unique sounds of Woodstock to life online. Focusing on Woodstock’s customers, the site features easy ways to browse and interact with products, a state of the art shopping experience and loads of multimedia features.

“Consumers cherish the quality of our products, their fine tuning and superior sound quality. We wanted our website to immerse them in the sounds of Woodstock,” said, Woodstock Percussion’s Founder / Owner Garry Kvistad. “Incorporating the sounds of each instrument, plus inserting video directly into the shopping experience, lets our customers have that experience.”

Woodstock’s diverse products presented the challenge of providing customers with multiple ways to shop. Rather than force all customers to shop one way, Whereoware worked with Woodstock to structure the product content and shopping experience from multiple perspectives. The result is a dynamic user-orientated Website that is still easy to understand and navigate. Customers can shop by product type, sound or gift idea. Plus, the multimedia pieces are worked directly into the product information. Anytime a customer finds a product they can easily hear and view the instrument in action without having to search any further.
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National Stationery Show launching mobile app

White Plain, NY – The National Stationery Show® (NSS) is excited to announce the launch of its first mobile application, designed to help attendees of the May 15-18, 2011 event navigate the Show more efficiently. The application allows users to instantly search for exhibitors or products by name, product line, product category, or description, with real-time results including company names and booth locations.

This mobile application is the latest of many resources the NSS offers to ensure buyers make the best use of their time on the Show floor,” said Patti Stracher, show manager. “Within seconds, retailers now have an organized list of exhibitors specific to their needs – literally at their fingertips.” Other features of the NSS mobile app include the complete seminar schedule, special events, shuttle bus schedule and the floorplan. In addition, it connects to attendees’ online Walking List, which can be created pre-Show using the NSS exhibitor and product search feature available at http://search.nationalstationeryshow.com/mobile.aspx.

“We’re excited to be working with GLM to build mobile apps that improve the attendee experience at the Show and help them quickly find booths, exhibitors and products,” said Eric Dean, president of Whereoware. “The NSS attendee base has already proven to be adept at using digital tools to help their business, as shown by the success of the online product search feature and Online Catalog Gallery. As smart phones and iPad usage grows, it is natural to offer the same tools on mobile.”
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Crystorama launches its redesigned website

HERNDON, VA – As a leader and trendsetter in the lighting industry for more than 50 years, Crystorama, tapped Whereoware to redesign its website, creating a fresh, user-driven experience for all its web visitors.

Crystorama tasked Whereoware with creating an environment to support their retailers, designers and home decorators. Whereoware provided the design and development for the website which features their latest products and catalogs, video and design ideas, and a retailer locator. All of which support Crystorama in communicating effectively with their customers and showcasing their Fashion Forward designs.

“Our new website is a large part of our Artistic Illuminations campaign, consisting of three key pillars – Enhanced Communication, Fashion Forward designs, and overall Brand Building.” says Crystorama’s President Brad Kleinberg. “We aim to use our website as a tool to communicate more effectively with our customers, bring our trend setting designs to life and build our brand.”
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NYIGF launches new online navigation tools

Home Accents Today Staff — Home Accents Today

New online tools, including an improved exhibitor search with a walking list and heat map download function, are some of the benefits for buyers in the New York International Gift Fair’s recently improved website.

NYIGF described its online upgrades as “a combination of state-of-the-art technology and old-fashioned personalized customer service” that have been installed in time for the August 2010 New York International Gift Fair event.

The new navigation features are aimed at facilitating pre-show planning, and onsite, clear and consistent way-finding graphics and information stations, supplemented by teams of “greeters” will help attendees navigate the fair this summer and beyond.

Beginning June 11, search.nyigf.com, “a more robust and dynamic search engine,” NYIGF said, will allow visitors to locate current vendors and find and sort resources by keyword, company name, division, category and venue. Search.nyigf.com, which was developed in consultation with and exclusively for the NYIGF by Whereoware, allows searches to be filtered, saved, and printed along with an accompanying floor plan. The tools are fully integrated with NYIGF’s Online Catalog Gallery, which is powered by Whereoware’s Active Merchandiser digital catalog tools.
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Whereoware debuts three new customized web sites

Herndon, VA — Whereoware, a web-based technology provider with a strong reputation for its work with some of the top names in the gift, home décor and furniture industries, announces the launch of three new clients’ Web sites including: Stein World LLC, a leading designer, importer and distributor of residential accent furniture and portable lighting; Howard Elliott, a designer, manufacturer and importer of decorative hand-finished mirrors, tabletop, floor accessories and table linens; and Magnet Works, Ltd., a manufacturer of innovative outdoor home décor products. Each of the companies’ new Web sites also features an integrated web marketing program.

“We worked closely with each of these companies to create a website and e-marketing program strategically tailored to their unique needs and goals.” says Eric Dean, president of Whereoware. “We look at a website redesign as a major opportunity not only to strengthen a company’s brand online but to integrate its online brand with the entire operation and drive orders through this online channel.”
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