Interlude Home launches new website

Whereoware redesigned and enhanced

WASHINGTON D.C., August 30, 2011 – Interlude Home, a premier design house and importer of accessories, furniture, lighting and art, proudly announces its new website at Designed and developed by Whereoware the site aims to create a unique visual experience for its users online. The updated website reflects Interlude Home’s products by being both distinctive and sophisticated. The site allows users to be completely immersed in the brand as they browse online.

The vivid imagery used on the site features the individuality of each product. It showcases the complex materials, finishes and intricate detail of the products. These visually impactful elements are combined with strong architectural and navigational changes, making the site both beautiful and easy to use.

“We travel to the ends of the earth to create distinctive products. We needed our website to reflect those efforts,” says Carl Philips, owner of Interlude Home. “We are excited to present a website that is not only visually exciting, but also serves as a practical tool for our users.”

The new website has great features that help with usability. The website’s navigation was redone to provide a streamlined user experience. Users can browse by product or by brand. Product tear sheets are available with high resolution images, making it simple for users to print out products. The site integrates with Active Merchandiser to give users the ability to create their own product sheets by simply clicking on the product and adding it to their portfolio. Lastly, social media integration allows users to share products with their social network.

“We were focused on the Interlude customer and wanted to not only create a fantastic site, but also to make it easier for them to work with Interlude,” said Joe Harris, Vice President and head of web development at Whereoware. “We achieved that by incorporating useful features into a beautiful site.”

About Interlude

Interlude Home, a premier design house and importer of accessories, furniture, lighting and art, presents retailers and designers with the finest objects from around the world. Carl Philips, the owner of IH, and his design team scour the globe to create the most unique, interesting and distinctive pieces in partnership with the most exceptional craftsman and manufacturers. We are dedicated to providing our clients with fashionable, sophisticated designs throughout all levels of our product lines. Creating timeless yet “of the moment” pieces allow our exclusive items to be showcased within all types of aesthetics.

About Whereoware

Whereoware is a web strategy, design, development and marketing company. With proven success and endorsements from leading players, Whereoware has been serving manufacturers in the Gift, Home and Lighting Industries for over 10 years. Founded by Gift and Home Industry veterans, Whereoware has unique insights into the complex operational and marketing challenges within the industry. It turns that expertise into smart solutions for today’s manufacturers.

Whereoware is located at 505 Huntmar Park Drive, Suite 200 in Herndon, VA 20170. For additional information about Whereoware call 703-889-1200, contact or visit