Marketing automation tip: Creative Co-Op case study



 


Use marketing automation to impact your bottom line.

Whereoware recently developed an innovative, highly-personalized Closeout campaign for Gift & Home company Creative Co-Op.  Retailers were shown items of interest to them, at a time when they most likely needed to restock.  The successful Creative Co-Op closeout campaign has resulted in revenue increases across the board:

  • closeout item boost: 255% month-over-month increase in closeout items sold in the first month of the campaign
  • non-closeout item boost: 84% of items purchased from the campaign were non-closeout items
  • …and much more!