WASHINGTON D.C., May 9, 2013 – Virginia-based agency Whereoware is excited to announce the formation of a new partnership with EPiServer AB, providers of online engagement platforms for .NET CMS and commerce. EPiServer’s built-in integration with Silverpop, a digital marketing platform, allows Whereoware to extend its personalized one-to-one marketing approach from email all the way through to the web.
Marty Leamy, President at EPiServer, Inc., expressed excitement for this latest collaboration. “With over 50 Silverpop clients and 100+ websites to their credit, we knew Whereoware would be a good match for EPiServer. As Silverpop’s largest agency, Whereoware will have plenty of opportunity to put the integration between Silverpop and EPiServer to work. We are excited to see them work in both tools,” he said.
The partnership provides an exciting opportunity for Whereoware to combine its deep knowledge of the Silverpop platform and website development with EPiServer’s comprehensive CMS system.
“The choice to partner with EPiServer was clear,” said Eric Dean, President of Whereoware. “It is a natural evolution for our company – extending our one-to-one marketing approach to a website allows our customers to provide a truly personalized and consistent online experience for their visitors.”
EPiServer connects ecommerce and digital marketing to help business create unique customer experiences, which generates business results. EPiServer’s platform combines content, e-commerce and multi-channel marketing capabilities to work full-circle for businesses online, from intelligent optimization, lead-generation through to conversion and repeat business.
Sitting at the center of the digital marketing ecosystem, EPiServer empowers online and IT professionals to create superior customer experience for more than 20,000 websites worldwide. Built on .net, and supported by a pioneering partner network of over 630 partners in over 30 countries, EPiServers platform gives customers the ability to deliver the right content to the right person in the right format at a time that suits them. This approach means customers can maximize their investment in digital marketing and increase ROI. The company was founded in 1994 and has offices in the United States, Sweden, Denmark, Norway, Finland, The Netherlands, South Africa, Australia, Spain, UAE and the United Kingdom. EPiServer is controlled by the IK2007 Fund. IK Investment Partners is a European private equity firm with Nordic roots, managing €5.7 billion in fund commitments.
Whereoware is a web strategy, design, development, and marketing company with experience implementing a large scope of marketing tactics and development services including sales force automation, pay-per-click, SEO, mobile development, and CRM portals.
Whereoware has been building websites and sending emails for over 13 years. Whereoware is located at 505 Huntmar Park Drive, Suite 200 in Herndon, VA 20170. For additional information about Whereoware, call 703-889-1200, contact firstname.lastname@example.org or visit www.whereoware.com.